What is hard Water?
What is Hard Water? Rainwater is naturally softened water. But as it trickles through thick layers of chalk, it dissolves calcium minerals that makes the water ‘hard’.
These hardness minerals react with natural products such as tea and soap – and even the natural oils that moisturise our skin – preventing us from enjoying their full benefit and leaving behind a nasty scum residue. And wherever hard water evaporates – in kettles and boilers or on shower screens and taps – it deposits rock hard limescale, when you have running softened water in your home these problems are eliminated.
East Anglia has the hardest water in the country, with a staggering 15-25 kg of chalk in each person’s water.
Protect your home from hard water
Limescale problems are the main cause of early failure for washing machines, boilers, showers, kettles, taps and most water using appliances. Seals and washers 
calcify and start to leak. While heating elements become smothered in scale. So that new boilers suffer a dramatic decline in energy efficiency in just a few months.
Softened water prevents all of these problems. And with soft water, new bathrooms and kitchens keep their shiny new look for so much longer. Because there is no need to scrub off scale or to attack surfaces with aggressive scale-dissolving chemicals.
With softened water, there is no more scale and it even gently removes the existing limescale.
Look & Feel Great
Once you have showered in softened water, it is is the inexpensive luxury that you won’t live without.
Because softened water is naturally gentle like rain, protecting the natural oils that leave your skin and hair silky-smooth. Bringing dramatic improvement to many dry skin and eczema sufferers. As well as protecting your fabrics, leaving laundry soft, fluffy and bright.
Pamper yourself by bathing or showering in soft water. Your home spa will become the perfect way to unwind after a hard day.
Save Time & Money
Having softened water in your home will mean that kitchen and bathroom surfaces just wipe clean. No more scrubbing away at limescale. No more descaling shower heads. And far fewer irritating plumbing and appliance repairs to soak up your time.
You can also expect cash savings that are typically £300-£900 a year. Boilers, showers and other water appliances last longer. Water is heated far more efficiently without a thick layer of scale on the heat exchanger – which means large energy savings. And your weekly shop will be lighter, once you are using 75% less detergents and soaps.
So the right water softener will save you money. It will save you hundreds of hours of tedious chores. And its even good for the environment!